Stand Up Pouches for Product Packaging

Best Packaging for Your Flour Products

Written by David Marinac | Jun 25, 2013 10:31:00 PM

The best packaging for flour would be the one that provides an effective barrier and easy functionality, and builds your brand.

(a) Barrier

This is the most important characteristic of a sound flour packaging – it provides a strong barrier against moisture, bad odor, and other environmental effects that can reduce the shelf life of your product. Moisture and some other environmental factors can make your flour go stale. A good packaging will provide an effective barrier against these factors.

(b) Functionality

Flour is a product that is used in all households. To make the packet easier to use, you can add several different additional features. Zip locks, tear notches, and hang holes are some of the accessories which can be used to increase the functionality of the bag, and to make it more consumer-friendly. Only if a packaging functional will a consumer want to keep it on their shelf and use more of it.

(c) Branding

A strong barrier and additional features can help you sell more products. But the first step is to lure customers into examining your product. This can be achieved through branding. Customers have an inclination to opt for the brands they already know. So a good flour packet has to be eye catching – which attracts customers and makes them want to buy more.

And the award goes to...

Stand up bags! They are a flour packaging option which passes the above tests. With multiple layers – oxide barrier, polymer, and substrate – they provide a strong barrier against degrading environmental factors. Spouts, zip locks, and tear notches make them bags customer friendly. A huge area on the front and back provides a large area for branding – logos, product information, and the like.

In addition to the above mentioned qualities, stand up bags are the least expensive option for flour packaging. A custom printed stand up bag costs between 15 and 20 cents apiece. In comparison, other packaging materials may cost as high as 75 cents apiece. Stand up bags also save you on inventory costs. These bags are shipped and stored flat, and they take significantly less room than jars and other packaging options.

Finally, stand up bags are recyclable and landfill friendly. By “landfill friendly,” we mean that a landfill can hold several times more stand up bags than huge plastic jars, glass jars, and cartons.

With all these advantages, the award for the best packaging for flour rightfully goes to StandUpPouches.net's stand up bags.