They provide complete protection: Stand up bags make sure that moisture, air, and germs do not enter the bag. This way the granola stays fresh and crisp, and away from harmful contaminants. It is the most important factor for the packaging of granola because the main thing that customers want is crispiness.
They are inexpensive: From the manufacturer point of view, these bags offer the best packaging solution. A typical standup pouch costs around 15 cents, which is much cheaper than the other solutions available. These savings can be directly passed to the customer and they can save money. Another option can be a simple plastic pouch inside a cardboard box, which costs about 40 cents per piece.
They take less area: These pouch bags can stand up erect, and thus they take less area on the store shelf. This is the reason why store owners prefer products packaged in standup bags. Pouches save space and allow more products to be stored in the same shelf area.
These pouches are preferred by the end customer due to many reasons. A simple pouch will keep granola crisp until it reaches the customer. But what about its storage? The entire contents of the bag cannot be consumed in one go. This is why there must be a technique to keep granola fresh for long. Most manufacturers add a zipper to the pouch so that users can take out a little granola and seal the bag. It is also a good idea to add tear notches above the zipper to make opening the pouch even easier. Some manufacturers also prefer a transparent window in the granola pouch to display their product directly to the consumer and assure them of its freshness.
So if you are a granola manufacturer and you want your product to stay crisp for long, standup pouches are the best packaging medium for you. They don’t just keep granola fresh, but also offer a lot of branding space for your company where you can print your logo and other information.