Cake mix.  The words conjure up images of chocolate and vanilla and frosting and candles and camera flash and often off-key singing.  And laughter. Second helpings.   So shouldn't cake mix packaging be fun as well functional?  What if you could market your cake mix in such a way that customers came to identify your brand with innovative, protective and convenient packaging?

Stand up pouches are the perfect packaging for building your cake mix brand.  Multiple layers of scientifically designed film are laminated together to create packaging that  protects powdered mix from light, odor vapor, and moisture while locking in flavor and freshness.  

Stand up pouches are durable and puncture resistant, ensuring safe transport and long shelf life.  Also called stand up bags, stand bags and custom printed Mylar™ bags, stand up pouch cake mix packaging can be ordered with tear notches for easy opening and zip lock type closure for convenient storage. The unique design prevents spillage and guards against spoilage.  

Stand up pouches allow for very effective branding of your brand as well.  The pouch construction yields stable sides on which custom printing (in up to 10 colors) can be directly applied.  Or, if preferred, you can have your own labels affixed.  Either way, your cake mix packaging can display product ingredients, company data, language promoting your other products and even information about causes your company supports.    

And, speaking of display, stand up pouches afford retailers several options. In addition to standing up on the shelf (and standing out from the competition), available round or sombrero-style hang holes offer stores a different display choice.  Either way, your cake mix will almost jump off the shelf and into the cart.  

If appealing to customers who base their decisions, at least in part, on a company's environmental policies is important to you, stand up pouches will elevate your brand in their eyes.  Not only are the bags recyclable, they also take up very little space in landfills, thereby giving your customers the comfort of knowing that choosing your brand helps helps them reduce their consumptive waste.    

Stand up pouch cake mix packaging.  Build your brand.  Make more dough. Learn More Here!