Flour Packaging with Zip Lock Protection

For most people when they shop for flour they may only know of one type of flour. How many types of wheat flour are there? Let's see, all-purpose, bread, high gluten, whole wheat, self-rising, cake, pastry and vital wheat gluten. And there are non-wheat types as well, made from rye, oats, and soybeans. This situation is double sided because on the one hand shoppers who aren’t able to differentiate between the variety of flour and they just grab the first one they see. However on the other side this could be a great opportunity to educate shoppers while standing out.

flour

With all these types and with all the various companies selling flour, it requires something special to set your brand apart. A great way to do this is by rethinking your flour packaging. Instead of using the traditional paper bags or boxes, consider using stand up pouches.

Also called stand up bags, custom stand bags, Mylar™ print bags and stand bags, stand up pouches are a great way to have the customer associate innovative packaging with your brand.

Made from laminating together multiple layers of barrier film

These bags are durable and puncture resistant

Keeping the flour clean, dry, free from odor and pests.

With available zip seal closures, stand up pouches lock in vital nutrients, especially important when it comes to whole wheat flour which turns rancid quickly because of the high fat content contained in the wheat germ.

While your brand becomes associated with the unique qualities of stand up pouches, the design of the bags enables you to reach out to the consumer in another way. This is due to the wide front and back panels, labels can be easily affixed onto the bags. Even more effective from a branding standpoint, you can custom print the bags in up to 10 colors. Product data, nutritional facts, company information and even advertising your other product lines are all possible (and highly effective) due to the innovative stand up pouch design.

Stand up bags have a stable base so they stand up on the shelf and, therefore, stand out from the competition. With available hang holes that come in round or sombrero-style, provide another display option for the retailer.

Stand up bags are not only recyclable but take up very little room in a landfill, allowing your customers to actually reduce their waste. Customers who are environmentally conscious will come to identify your brand as environmental responsible.