Holiday seasons are a time for family, friends and feasting. The mind's eye conjures up images of relatives, close chums and even acquaintances, all seated at the dining room table, eagerly waiting to partake of the turkey, the ham, the brisket, and all the accompaniments. Including stuffing. Perhaps especially stuffing. One of the most popular food items for Thanksgiving, Christmas and New Year's, stuffing is usually not considered when planning meals throughout the year. Yet, it can be, if you can change the perception of stuffing from being a seasonal item to being a delicious and nutritious side dish for any meal. Packaging is an easy and effective way to generate that result.
You can build your stuffing sales during the entire year by using stand up pouches. Also known as stand up bags, Mylar® stand bags and custom printed stand bags, stand up pouches are the ideal package for protecting, selling, storing and promoting your stuffing varieties. Multiple layers of scientifically-formulated film are laminated together. This bag design yields a packaging that is stable, durable, sturdy and puncture resistant.
When dealing with any bread product, freshness is key (yes, even for stuffing). Packaging must protect the contents from odor, vapor, pests and moisture (who wants a package of soggy stuffing?). Not only do stand up pouches provide that degree of protection, but the available zip seal closures lock in flavor and aroma, extending the shelf life and providing your customer additional value for his purchasing dollar. Tear notches are also available, making for a convenient and mess-free experience when first opening the package.
We still haven't addressed how stand up pouches help change the perception that stuffing is merely a seasonal product, however. Well, as the construction of the bags creates wide front and back panels, there is ample room for you to affix your own labels. As an alternative, you can custom print text and graphics in up to 10 colors. Either way, your packaging will attractively illustrate the versatility of stuffing and how it can add to any meal.
Retailers will appreciate the fact that stand up pouches offer two display alternatives: They stand up on the shelf (thereby standing out from the competition) and can be ordered with round or sombrero-style hang holes for the second display option.
Stand up pouches for stuffing packaging: A way to build sales for every season.
Interested in learning more? Download an entire eBook on packaging dry food products using stand up bags.