We all love healthy foods. Interest in "natural" and "organic" food continues to grow as people become more concerned than ever about the nutritional value of what they eat. However, until recently, health food manufacturers and producers have placed very little emphasis on health food packaging.
Stand up pouches enable companies to use health food packaging that is almost as "healthy" for sales as the contents are for the consumer. This packaging is designed to keep the contents fresher longer, sealing in flavor and freshness which, in turn, lock in nutritional potency. Available zip lock closures protect the contents and prolong shelf life.
Also known as stand up bags, Mylar™ bags or stand bags, stand up pouches are constructed by laminating together multiple layers of barrier film. Not only does this help 'preserve' the food, it enables the customer to see the food. When it comes to health foods, consumers want it to look healthy and tasty. Other types of packaging like cartons prevent shoppers from seeing what it is they'll be eating.
From a marketing standpoint, no health food packaging lends itself better to branding. The construction of stand up bags creates a stable base and wide front and back panels. Companies can affix labels to each side, custom print each side in up to 10 colors, or combine the two, all to help attractively display product data, nutritional facts, company information and even advertising of other company product lines.
Stand up bags are recyclable. Perhaps more importantly, the bags take up very little space in a landfill. They have less of an environmental impact than standard packaging prior to purchase too. Why? Because they can be shipped flat, with each one not much thicker than a shipping envelope, thereby taking up less room during transport. Once filled, they require little, if any additional packaging in the form of outside cartons or box liners.
The marketplace is beginning to comprehend how truly versatile stand up pouches can be. This packaging can be customized with tear notches for scissor-free opening, hang holes for peg display and pour spouts for liquids and sauces.
In total, because of cost, effectiveness in keeping food fresh, varied branding possibilities, environmental friendliness and overall convenience, stand up pouches may be the ideal health food packaging, contributing to healthy sales and a healthier bottom line. Learn More Now!