This is the 21st century where just producing good quality stuff is not enough. A seller has to be one step ahead of their competitors if they have to survive. While the most effective method to attract new consumers is to focus on product quality, the importance of other factors – including packaging – cannot be denied. Packing is the first thing a prospective buyer sees and analyzes before buying a product. Too bulky, inconvenient, and flamboyant packaging can repel consumers, and make supermarkets and other sellers wary of placing your product on their shelves. In contrast a good packaging, including food and beverage packaging, can bring you more buyers.

One of the emerging ways to package food, beverages, and even pills is pouches with flat bottoms, side gussets, and zippers. Their flat bottoms make them attractive and easier to stand on a store shelf. Their large printable area having five panels in total offers a large space for brand promotion and product information. A typical plastic pouch of this kind can be used for packaging liquids as well. And these pouches are less expensive to produce and transport than rigid containers, like glass bottles. They have a good carrying capacity which can be used for coffee packaging, and numerous other products.