Stand Up Pouches for Product Packaging

Resealable Standup Pouches Boost Sales

Written by David Marinac | Sep 29, 2013 11:32:00 AM

In the past, consumers used to buy a product and then empty the packaged contents into a separate container at home. Things have changed now; modern consumers want products that can do multiple tasks and can do them well. A packaging that doubles up at a storage medium is one of the many expectations that modern consumers have. They do not want to spend time locating a vessel to store the product they have just bought. They want ease of use, which only stand up pouches currently promise.

Stand up bags are a flexible and creative packaging medium. Manufacturers can add features to these pouches to make them consumer friendly. These features include zip locks, hang holes, and tear notches. Another popular feature is the ability of these pouches to be resealed. Consumers have come to like resealable pouch bags because they can keep a product secure long after it has been opened. A manufacturer can utilize this ability to sell more of a product because consumers no longer have to worry about storage. Knowing well that storage will not be an issue, clients will be more willing to buy in bulk; thus boosting the sales. New players as well as established sellers can use resealable stand up pouches to add more figures to their revenue sheet.