Chocolate. Sweet (or bittersweet), milk or white chocolate. Is there any product so universally loved, so craved, as chocolate. I suppose it shouldn't be surprising that Americans spend, on average, US $55 each. That's a lot of chocolate, and a lot of competition. So how does a producer or distributor make their products stand out in the marketplace?
An innovative and effective way to build any brand is in the use of unique packaging. Custom printed stand up pouches serve that purpose. Most obviously, the pouches stand up on their own so that they literally stand out from the competition.
Constructed from laminating together multiple layers of scientifically designed film barriers, custom printed stand up pouches are the perfect packaging material for creative marketing and product presentation. With a stable base and wide front and back panels, you can apply any labels you like with whatever product data or company promotional information you desire. Or, we can print text and graphics (be they photo or computer generated) in up to 10 colors directly on the bags. You have the ability, therefore, to design a package that can actually serve as gift wrapping for the sweets it contains.
In standing up on the shelf, these bags are eye catching to say the least. They can also be hung by available round or sombrero style hang holes. With tear notches for easy opening and zip lock closures for safe and convenient storage, custom printed stand up pouch packaging will enhance your brand because it presents chocolate in a form never really maximized before.
Download our FREE eBook on chocolate packaging.