Consumers loves chocolate, don't they?  I know some more than others but if you ask manufacturers the best way to package chocolate and build their brand they all would agree that using stand up pouches is a wise choice.  Also known as stand bags or stand up bags, these innovative packaging products keep chocolate fresher for longer but did you ever think about how they can help build your brand? 

It's a given, you've got a great chocolate product but you've got to get it on store shelves and let consumers know why its so great.  Stand up pouches are made from multiple layers of barrier film laminated together so the pouch can stand effectively on a store shelf but it's the wide face and back that provides tons of room to apply a label or better yet custom print your logo and company story so everyone can read and learn why your product is so great and better than all the others.  This wide face and back also provides plenty of room for eye catching graphics and even a window so you can see your product too.

Retailers want chocolate packaging that is going to look attractive and frankly fly off of their store shelves so they can convert that sale to cash and quite possibly order more.  Consumers want chocolate packaging that appeals to them, is attractive, and has the features they want such as a ziplock and hang hole or even a pour spout.  And manufacturers want chocolate packaging that will keep their product fresher for longer but will tell their story for them.  All of these are valid and good reasons to choose stand up pouches. 

Here is our Build Your Brand Starter Kit using stand up pouches that will help your chocolate packaging and more importantly chocolate product appeal to retailers, consumers, and out-hustle and out-sell other manufacturers...your competition.