With each passing day it seems we are bombarded with more information about dietary supplements. The more we learn about nutrition, the more we learn how important supplements are to our health. This means big business, of course. How big? Over $23 billion big. In sales. In the U.S.
Of course, with such a lucrative marketplace, there is much competition. So how does a manufacturer (or distributor) handle its supplement packaging to differentiate its products from those of its competitors?
Stand up pouches, also known as stand up bags, print pouches and custom stand bags, are a unique solution to the problem of supplement packaging. Here are a few reasons why.
Stand up pouches consist of multiple layers of scientifically designed film laminated together. This creates a barrier that is durable and puncture resistant. Things that can degrade supplements such as odor, moisture, vapor and light are kept out. With available zip lock closures, freshness (and potency!) is kept in. And these packages are even easier to open when ordered with available tear notches. Depending on need, gas relieve valves can also be included.
When it comes to merchandizing, stand up pouch supplement packaging lends itself to energetic marketing. With wide front and back panels, the design folks have the perfect surface on which to place labels or apply customizable printing (up to 10 colors). Branding options are virtually limitless.
Stand up bags display beautifully because they stand up on the shelf. Or, if desired, an eye catching hanging display is also possible with available hang holes.
Mention should be made of the fact that stand up pouch supplement packaging is environmentally sound. Although they take up very little space and are, therefore, landfill friendly, stand up bags are, more importantly, recyclable.
Stand up bag supplement packaging: Combining all the benefits of safe shipment, product protection, stand out marketing and tremendous convenience to give a vibrant boost to sales for a healthy bottom line! Interested in learning more about vitamin and supplement packaging using stand up bags?